
Is Trade Desk (TTD) stock Halal?
Under AAOIFI Shariah Standard No. 21, a Halal stock keeps non-permissible income below 5% of revenue and interest-bearing debt and investments each below 30% of market capitalisation. The Trade Desk, Inc. (TTD) passes all four screens as of September 2026, with a dividend purification factor of 98.32%.
Trade Desk is a leading global advertising technology company specializing in programmatic marketing, which facilitates the automated buying and selling of online ad space. For Muslim investors, though, the most pressing question is simpler: is Trade Desk a Halal investment?
Is Trade Desk Shariah compliant?
Media and platform businesses sit closer to the activity screen than most: advertising, content and app ecosystems can carry impermissible elements, and AAOIFI Shariah Standard No. 21 tolerates them only below 5% of revenue. For Trade Desk, that is where the screening attention goes first, before the debt ratios.
Does Trade Desk pass the business activity test?
Yes. In the September 2026 screening Trade Desk holds an overall PASS, which a stock only earns when its core business clears the activity screen. The watch item is content: advertising and programming can include impermissible material, which AAOIFI treats as incidental only below the 5% revenue ceiling.
Is Trade Desk's income Halal?
Yes, within AAOIFI's tolerance. Trade Desk's income from non-permissible sources stays below 5% of revenue in the September 2026 screening, and the small impure portion is handled through purification: the factor of 98.32% tells holders of TTD what share of each dividend to keep and what remainder to donate to charity.
Does Trade Desk meet AAOIFI's debt and investment ratio requirements?
Yes. Both caps hold this month: interest bearing investments and interest bearing debt each stay below 30% of market capitalisation. Because the caps move with the share price, our Shariah Supervisory Board has TTD re-screened every month, and the result above always shows the latest verdict.
Tabadulat is an ADGM regulated brokerage whose license covers Shari'a Compliant Regulated Activities, as the FSRA permission names them. New to the terminology? Gharar and Maysir, Sukuk, Zakat and purification are all explained in plain English.
New to the four screens? Read Why a Halal Stock Screener Matters for Halal Investing



