
Is System1 (SST) stock Halal?
Under AAOIFI Shariah Standard No. 21, a Halal stock keeps non-permissible income below 5% of revenue and interest-bearing debt and investments each below 30% of market capitalisation. System1, Inc. (SST) does not meet the threshold for the non-permissible income, interest-bearing investments and interest-bearing debt screens as of September 2026, so it is not Shariah compliant.
System1 is a leading company in the digital marketing and data technology sectors. It specializes in providing advertisers with advanced solutions for targeting audiences and optimizing their advertising strategies. System1's platform harnesses the power of data analytics and artificial intelligence to efficiently connect advertisers with potential customers across various digital channels. The company's innovative approach allows it to offer performance-based advertising campaigns that maximize return on investment for clients. For Muslim investors, though, the most pressing question is simpler: is System1 a Halal investment?
Is System1 Shariah compliant?
For industrial companies like System1, the product is rarely the problem; aircraft, vehicles and machinery are permissible. The exposure is leverage: fleets and factories are financed, and the 30% cap that AAOIFI Shariah Standard No. 21 places on interest bearing debt is the screen that decides most verdicts in this sector.
Does System1 pass the business activity test?
The activity screen is only part of the picture this month: System1 currently fails the non-permissible income, interest-bearing investments and interest-bearing debt screens, so the overall verdict is not compliant regardless of the business itself. The activity itself raises no Shariah objection; the scrutiny belongs to the financing.
Is System1's income Halal?
No. System1's income from impermissible sources currently exceeds AAOIFI's 5% revenue ceiling, which makes the stock non-compliant on this screen regardless of the others. The screen is reassessed monthly, so the status can change when new financial statements arrive.
Does System1 meet AAOIFI's debt and investment ratio requirements?
No. Both ratios currently breach the 30% caps: interest bearing investments and interest bearing debt each exceed the limit AAOIFI permits for a Halal investment. The ratios move with the share price as well as the balance sheet, and our Shariah Supervisory Board has SST re-screened every month.
Tabadulat is an ADGM regulated brokerage whose license covers Shari'a Compliant Regulated Activities, as the FSRA permission names them. New to the terminology? Gharar and Maysir, Sukuk, Zakat and purification are all explained in plain English.
New to the four screens? Read AAOIFI Standards Explained: What Makes a Stock Halal?



